Types of SEO
Bring more organic traffic to your website with the help of new proven techniques we can offer.
Local SEO is built on many traditional SEO practices. On-page factors, backlinks, social profiles, and indexing all play a role. However, local SEO is also a bit more nuanced. It hinges on the claiming of local listings on location-based platforms like Google, Yelp, and Facebook, as well as citations on online business directories and online reviews. Websites that are optimized properly rank higher in Google search results. Top search engines like Google and Bing are able to identify user’s location based on IP address, geolocation, keyword content, and search history. Search engines use this information to decide which results to show. So, for example, a person searching for an “ice cream shop” in Dubai, will likely see very different search results than a person searching for the exact same term in Jeddah for example. Local SEO is the best way to bring in geographically-relevant traffic to your website.
International SEO is nothing but optimizing a website to target people across countries. People from different countries, speaking different languages, may show interest in your website. With global SEO, search engines identify the locations you want to target. You can use international SEO to help you in many ways. You can use it to expand your audience base based on the languages.
Arabic SEO is the most cost-effective approach to generating organic traffic in the Middle East region. Building a sustainable long-term organic reach is a cornerstone of every marketing strategy and that’s why Arabic SEO will be always the key access to online acquisition in the Middle East.
Many searches performed on search engines come from mobile devices. Because mobile devices are so important to search engines, mobile SEO is very important. It can be difficult to optimize your website in such a way that it is more likely to be found on mobile devices. However, we are happy to help you with that. We will then fully scan your website on points such as technology, content, and off-page and on-page SEO. Following the analysis, you will receive a report with tips to improve your website.
eCommerce SEO’s the process of making your online shop more visible for search engine results pages (or SERPs). And increased search visibility = higher search engine rankings, basically.
Search Engine Optimization is the practice of ranking a website on search engines to increase its visibility when users search for relevant keywords and queries. The better visibility your pages have in search results, the more likely you are to garner attention and attract prospective and existing customers to your business.
Yes! That’s the short answer. your business should be investing in SEO. Search engine optimization offers a way to increase traffic without paying for each and every click. Organic search is a massive part of most businesses’ website performance and a critical component of the buyer funnel and ultimately getting users to complete a conversion or engagement. SEO is the ultimate best way to increase your organic search results. You should also know that using SEO tactics to relay your messaging for good deals, ground-breaking products and services, and the importance and dependability of what you offer customers will be a game-changer.
Google uses over 200 ranking factors, and these allow the search engine's algorithms to rank websites based on the relevancy and authority of their pages. To succeed at SEO, you need to ensure that your content is the most relevant result for a specific search query and that your website is seen as a trustworthy source. You can read our guide on SEO basics to learn more about how to optimize your site if you're a beginner.
You need to determine whether your website's organic traffic has dropped suddenly or gradually over time. If this has happened suddenly, check whether or not your website has accidentally had no index tags added. This can sometimes happen when developers move a site from a test environment to live, forgetting to remove these. If these are left in place, they will cause your website to be de-indexed. If you use WordPress, check: Settings > Reading > Search Engine Visibility This box should not be ticked. There are other factors obviously. Contact us to know more (wink)
Well, as is the answer for many SEOs: it depends. Long gone are the days of launching a website, optimizing your title tags, and ranking in a few weeks. You can't launch a website and expect it to rank for competitive search queries overnight. It takes time for a website to perform organically as Google ranks relevant sites that have built up authority. You need to earn your way to the top of Google and deserve to be there. A good answer is somewhere between six months and one year, but this is very much based on the level of resources you allocate to your strategy, the level of competition, and what others who compete for the same queries are doing.
A question that's always asked is whether a business should invest in SEO, PPC, or both. It's the age-old SEO vs. PPC debate. In an ideal world, a business should balance multiple marketing channels to avoid reliance on any single source of traffic (and conversions). But, especially for smaller businesses, budgeting is often a challenge, and resources must be allocated efficiently. Funds aren't endless. Even in this instance, it's essential to balance a long-term SEO strategy with a small but targeted PPC campaign.